Heart it
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Zara Sequined Blouse / Club Monaco Adela Skirt / Marc by Marc Jacobs Watch / Hard Couture Jewelry (image: lusttforlife)
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Learn all about the wonderful world of collars in our July issue.
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Visit my blog for boho & pastels! You won’t be disappointed, I promise (:
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A newly brunette Mary Kate-Olsen, with Ashley Olsen. Photo by David X. Prutting / BFAnyc.com
Shrink-and-Pink No More
In reading the article below from the latest Marie Claire magazine about women in sports, I learned a new term I was not aware existed - “Shrink it and Pink it”.
This is a (terrible) method of marketing to women being used in predominately male driven industries such as sports, cars, and technology. The concept is this: take the product (ex: a baseball tee shirt), make it smaller, color it pink, and poof… Done.
I’m not much for ranting, or feminism I suppose, because this doesn’t make me mad. It makes me happy because I see so much potential for improvement. This is exactly what Branded is all about and I can’t wait to see how other sports loving/boundary pushing ladies continue to break the mold.
Further readings on the topic: Lemmondrop, Jezebel
